Since Friday, Cuba is that little bit freer than it used to be. Raul Castro has lifted the national ban on “computers, video players, all sizes of televisions, pressure cookers, electric rice cookers, electric bicycles and car alarms”, according to the Washington Post article, but most significantly, the ban on mobile phone purchases was lifted.

Some Cubans already own mobile phones, but it was never an easy process and phones were mostly acquired from foreigners. The new system won’t be as easy as walking into a store and picking up a Pay As You Go phone a minute later, since users will have to pay in foreign currency and the average salary is under $20 USD a month, which means only wealthier people are likely to be able to afford it.

Regardless, it’s a step in the right direction, and Cuba isn’t the only one moving towards loosening its tight grip over means of communication. North Korea, where people were once executed in public for owning a mobile phone, is allowing its citizens to carry them again.

As ownership picks up pace over the next few years, we’ll most likely discover new facets of Cuba as citizens begin to exercise their freedom to communicate.

Everyone has a first time. It’s a special moment, one where we enter a world of unknown and uncertainty, fumbling around and finding enjoyment in the discovery.

I’m talking about the first time we design a mobile site. Obviously. Ahem.

So since everyone’s got to start somewhere, here are some choice resources for anyone new to creating for the mobile web. It’s one thing to create a design and hack some code together, but don’t forget the importance of testing and promoting what you create!

Designing

• Sitepoint’s Brian Suda writes about the basics of designing for mobile, starting with thinking about screen size and why these people are coming to your site.
• Sender 11 is an extremely useful blog on mobile interaction, filled with great posts and tips on designing for mobile
• Oriented towards the iPhone, A List Apart suggests ways to exploit the unavoidable device with Mobile Safari and beyond.
• For those of us who still occasionally crack a book open, Cameron Roll’s Mobile Web Design comes highly recommended.
• Even further, if you enjoy social interaction, you might like to take part in a MobileCamp, which is an opportunity to get together with people who work in or love the mobile world. It’s a great place to swap ideas, find new development partners or just check out what everyone else is up to.

Developing

• ThinkVitamin: Coding for the Mobile Web gives tips and tricks to help tackle mobile-specific issues.
• W3C Mobile Web Initiative provides information on mobile development standards.
• Considering mobile billing? Why not let experts like Bango take that challenge head on?
• DotMobi and Blue Flavor produced a Mobile Web Developer’s Guide last year to give a boost to both new and experienced mobile developers. I hear a revised version is on its way, but until then, last year’s edition is still helpful.
• If all else fails, adapt your desktop site using Mowser and let somebody else do the hard work.

Testing

• Ready.mobi: Score your mobile-readiness with this useful tool provided by dotMobi
• DeviceAnywhere is the de facto commercial testing tool, allowing you to test mobile sites on a wide range of networks and devices.
• Tarek Esber wrote a great post about mobile device testing services and products, ranging from non-profit services to manufacturers’ own developer portals and other options like emulators and outsourcing.
• Forum Nokia Launchpad is a cheaper alternative to the Forum Nokia Pro program, for those who are developing mobile applications.
• Only available to the American market is Amazon’s Mechanical Turk which can be used to outsource testing. Your mileage will most likely vary, depending on the complexity of the testing you require.

Promoting

• AdMob is the largest mobile advertising network out there. Useful if you’re looking to either publish ads on your site for some revenue, or if you want to advertise on other sites.
• Wapreview is not only an excellent blog by Dennis Bournique, but also an index of useful mobile sites, all rated out of 5 for content and usability.
• Twitterfeed allows you to automatically share your blog entries to your Twitter feed. Why not create a feed of mobile-friendly content for those mates of yours who mainly use Twitter from their phone? They’ll love you for it!
• AdSense for Mobile Content: Google’s widely used ad network is also available on mobile. Like AdMob, you can sign up as advertiser or publisher to meet your promo goals.
• Got a great mobile site? If we’re not already including it in the Taptu search engine index, it may not be on our radar yet. Email me on vero@taptu.com and we’ll visit your site when we next let the crawlers loose.

Got some resources you want to share?

The mobile web is still only a fragment of the wider desktop web we use everyday, so one of the challenges operators, website owners and users face is how on Earth to cram this big web onto small screens.

Different people tackle the problem in different ways, as the Sender 11 blog points out:

Apple: Adapt the phone to the web.
Opera: Adapt the web to the phone.

But then, there’s a third option: Bulldoze everything with a transcoder, including sites which are already mobile, and don’t shed a tear for the casualties.

This approach has unfortunately been adopted by a number of operators, namely Vodafone and TeliaSonera with Novarra, and Sprint with OpenWave.

When I think of the carelessness these guys are exhibiting, I get a Hulk moment “Vero angry, Vero smash phones! ARGGHHHH!” It boggles the mind how Sprint can go as far as saying it’s in the customer’s best interest. If they really cared about the customer experience, they wouldn’t highjack user agents, they would acknowledge sites which are already mobile-ready and they would listen to the community’s needs.

Anyone who isn’t directly involved in the mobile industry is unlikely to realise that the site they’re browsing looks crap on their phone, not by the website owner’s fault or because their phone isn’t up to par, but squarely because of the operator’s complete disregard for its customers. A little bit of me dies every time I see a friend criticize the mobile web’s shortcomings when it’s really due to bastardised transcoding.

Operators claim to be offering a proverbial olive branch by telling mobile website owners to request to be added to a whitelist. Dennis at Wapreview sounded the alarm on the latest whitelist to join but this is a neverending game of whack-a-mole! As far as I know, between Spain and the UK, Vodafone doesn’t even share its whitelist! (If anyone can tell me I’m wrong on this one, I’ll regain a bit of faith in the Big Red.)

As Dennis explains, unless you have a handset on the local network, it’s difficult to find out what’s happening to your site once it goes through the shredder:

Unless you have a Sprint handset there’s really no way to tell if your site’s being transcoded. If you do have a Sprint phone you can generally tell just by looking at the screen but if in doubt use the device’s Show URL browser menu command. If it starts with http://sprint.aopwv.com/ you are being transcoded.

Mobhappy, Mike Rowehl, Techype, RCR Wireless News and Semapedia, amongst others, have picked up on the issue, and they’re all as unimpressed as I am with the situation.

How could anyone, in their infinite wisdom, think this was a scaleable and manageable way to decide what sites to leave as-is? Seriously, I’m willing to give anyone from an operator a fair hearing, I’ll even buy ‘em a beer, if they can explain to me how they’re going to improve on the current situation from here.

If you’re a developer and your mobile site is affected by the latest Sprint issue, register on the Sprint forums and leave a comment in this thread to get whitelisted.

[Update: Russ at Mowser posted, following my angry post, to shed light on how what Mowser does is different to the operator’s transcoders, so if you’re still fuzzy on what is proper and improper behaviour for adapting content, check out his post. At the core of it all though, Mowser listen to their users and are part of the community rather than living up in that cozy ivory tower. That makes all the difference.]

Thanks to some stellar detective work, we’ve solved the problem with missing images we posted about an hour ago. Everything should be working smoothly with all full-size images appearing, but please let us know if you come across any problems.

Thanks again for your patience!

As of last night, part of our Taptu image search has gone walkabout. You’ll see that thumbnails are all visible, but that when clicking to view the larger version, the image might not show up.

We’ve identified the problem and have our engineers on the case to hunt down the missing images. We hope we can resolve this as quickly as possible, but please bear with us while we print out “Missing: Have you seen this image server?” posters to put up around the neighbourhood and get our pocket change together for the reward (will 2 lollipops and a button do?) to thank you for your patience.

In technology, we’re always so focused on the future, on what’s coming next and what’s going to be the next big gadget or web app to break into the spotlight. Gizmodo’s Jesus Diaz looks to the past for the designs that inspired Apple’s products. It’s impossible to deny the resemblance in some of the 60’s styling and our latest shiny goodies.

We’re big fans of great, simple design here, so it’s comforting to think that great design is here to stay, revived in different forms through the ages. I’ve had this quote from Rams stuck in my scrapbook for years now, but it’s good to see Gizmodo bring it up as well.

This passion for “simplicity” and “honest design” that is always declared by Ive whenever he’s interviewed or appears in a promo video, is at the core of Dieter Rams’ 10 principles for good design:

• Good design is innovative.
• Good design makes a product useful.
• Good design is aesthetic.
• Good design helps us to understand a product.
• Good design is unobtrusive.
• Good design is honest.
• Good design is durable.
• Good design is consequent to the last detail.
• Good design is concerned with the environment.
• Good design is as little design as possible.

[Via Thought Balloons]

Computers shouldn’t be unusable. You don’t need to know how to work a telephone switch to make a phone call, or how to use the Hoover Dam to take a shower, or how to work a nuclear-power plant to turn on the lights. — Scott McNealy (via Usernomics)

Contrary to popular belief, one of the biggest challenges we face when developing an application isn’t deciding what features to put in. It’s what features not to put in.

At least once a month, we get some of our users together to play with the latest prototypes we’ve created. But guess what? Few of those actually make it out of the lab. And that’s a good thing, if we put every feature in, you’d need a user manual bigger than the phone book just to get started!

So why do we hold back on all those funky features? As Kathy Sierra puts it, we want to make sure you can kick ass without having to spend too long below the Suck Threshold. In other words, keeping it simple means you can have a fun, enjoyable experience right away.

Even if we liked complicated, whizzy things with lots and lots of buttons, it just wouldn’t make sense to attempt it on mobile. We want fast, easy-to-digest content when we’re on the move, right?

With this in mind, we still want to add the features you’re most interested in. Is it the ability to post your search results to Jaiku or to send them by SMS? What would make your experience more fun? We’re always listening and we will put the best ideas in place.

If you want to make a suggestion, you can…

• leave a comment right here on the blog
• pop your ideas in the feedback form (you’ll need to register first)
• or drop me an email at vero@taptu.com

What would the mobile search engine of YOUR dreams do? (Other than telepathically order the right flavour of ice cream just when you want it, of course. We’re working on that one.)

Having been in Austin, Texas for a few days now, I’ve witnessed one of the greatest social gathering of tech-minded people to ever happen, once a year at South by SouthWest Interactive.

The killer app this year is undeniably… the same as last year. It’s Twitter through and through. In the context of a conference where thousands of people are milling around between panels, looking for each other and the Next Big Thing, Twitter is the killer app. It’s assumed and expected amongst all attendees that, just as we have a little heart pumping on the inside of our ribcage, we all have a Twitter username.

However, the observation that I found most interesting is the energy everyone put into communicating what they were hearing. The Zuckerberg keynote got the room buzzing and, in no time, even bloggers who were nowhere near the event were getting the echos of a poorly led interview. In previous years, it would have at least taken a few hours until someone did a write-up of the keynote, but with these social devices and the perfect system to communicate short snippets of information, it was broadcasted as soon as the sentiment arose amongst the crowd.

I’m at risk of pointing out the very obvious here but the Blackberry - probably the most common phone here at SXSW - is mindblowingly business-focussed. Even the font is dry, harsh and doesn’t make the faintest attempt at being visually pleasing. It is a stark, utilitarian device in contrast to the iPhone’s soft, rounded curves and swish user interface - the other baby of the conference. While each device has its pros and cons - attempts at typing while walking on an iPhone very much results in an epic failure - it’s fascinating that this geekfest brings together the two polar opposites, the functional and the creative, in one place as the two most used devices.

What they have in common is that they bring people together socially. From Ballroom A to the depths of Room 19-B, and from Austin to the rest of the world, they make communication easy. Comforting to know that even geeks need to be social too, no?

Today, we’re in Austin, Texas. It was an interesting, somewhat snow-laden journey, but now, we’re here for South by Southwest Interactive, the True Spring Break for Geeks. It’s only just getting started, but already, I’ll spare you the Texan hat and rodeo jokes, and I’ll only say that the hospitality of people here is larger than life.

Over the next few days, we hope to meet as many fellow gadgeteers, usability rockstars and design geeks as possible, by attending panels and joining conversations on topics we all love, then sprinkle the lot with a few heated discussions over beers in the evening. (See how much we sacrifice ourselves for you, our users?)

This is, of course, a call to anyone attending SXSW to get in touch so we can meet, but also an invitation to join us on Monday night at Mobile Monday Austin, where we’ll be giving a little Taptu demo, in the company of James Pearce from dotMobi, Brian Fling from Blue Flavor and David Gill from Nielsen Mobile. It’s all happening at Austin City Hall, within spitting distance from the Conference Centre so why not pop by? (RSVP recommended)

Ready for more networking, learning and exchanging of ideas than ever before?

As a further proof that mobiles are absolutely taken for granted as a means of communication, I received an automated text message from Persil Services, who do dry cleaning at my local Sainsbury’s, to tell me my dress was ready to be picked up.

I expected to have to dig up that receipt the lady gave me last week, which I crammed in the back pocket of my jeans, never to be found again, but they’ve saved me hassle by reminding me of my ticket number.

They still can’t spell my name right (*sigh*) but otherwise, Persil gets thumbs up on this!